Making a name for your brand is an absolute must these days. In the competitive landscape we’re in, where savvy consumers have the research-power of a Mack truck, you can’t afford to not to care about how recognizable your brand is. In fact, brands spend thousands on their marketing efforts, and what’s more? They are more than willing to do so, as the power of the marketing dollar can be the reason one brand thrives while another can barely survive.
But don’t think you need to keep up with the marketing dollars of Nike or Target – there are ways you can make a name for yourself without breaking the bank.
How? We have two words for you: custom packaging.
Even something as seemingly simple as printing boxes with logos on them can be a game changer in terms of brand recognition and consumer satisfaction. Because let’s face it, consumers like what they trust. And they trust what they know. And brand recognition is a huge way you can earn that trust.
And then? You’re golden.
Even better? Get them excited about your brand, and you’re well on your way to becoming unstoppable.
So how can personalizing your shipping boxes make a difference? Here are reasons why boxes with logos are better than boring brown boxes any day of the week.
You may have heard the saying, “We eat first with our eyes.” This statement refers to making food look good as well as taste good, but it can apply to your company’s packaging game plan. With custom branding on your boxes, people will start associating your company with a certain aesthetic. They’ll have feelings about your company before even buying or using one of your products for themselves. Before even “tasting” your product, they’ll have an idea of what they could expect based on your branding.
Your customers choose you because they enjoy your products. Appeal to them further with a brand image they enjoy and recognize. They’ll love seeing your logo show up on their doorstep, and that will only add to their excitement for opening the package. It will be like a familiar friend paying them a visit — or a meal that looks as good as it tastes.
Reaching new and existing customers is all about marketing. You can appeal to your target audience and make them proud to be a part of your customer base with an image they can get behind. Get your brand out there with custom boxes that give consumers something to think about and identify with.
Think of boxes like a canvas for you to paint your message across. Do you care about the environment? Does your business donate to charities or other social causes? What’s your company mission and vision? Think about what you want people to know about your business and put that information on custom boxes for your products. You may see a higher return as you show your intended consumer base what you stand for.
Shipping can get expensive based on the size and weight of your boxes. That’s why you should try to get the right size packaging for your products. You should limit the amount of empty space within your packaging while also ensuring your products are safe during transit. Achieve this goal with custom box sizes for each of your products.
Bolt Boxes wants to help you get perfectly sized boxes for your items. You spend a lot of time, effort and money making high-quality products, so you should have packaging that lives up to that standard. Send us pictures of your products along with measurements. Or send us a product sample to ensure we make the perfect box for your products while keeping them safe on their way to your customers.
When you ship your products out for delivery, they pass through a lot of hands. Shipping plant workers, delivery people and even neighbors will all see your company’s boxes on their way to their final destinations. In a world with countless companies and delivery boxes, you should do all you can to make yours stand out.
Use bold lettering, bright colors, interesting designs and unique box styles to set yourself apart from other companies’ packaging. Package handlers will take note of your unique packages, furthering your brand image and marketing tactics. You can even add customized images and lettering inside your packaging to greet your customers when they open their packages. Those touches could be enough to encourage them to buy from you again. Vibrant, unique boxes are part of a comprehensive campaign to give you the edge over your competition.
When you opt for custom colored boxes to market your products, you’ll enjoy the versatility that comes with creating a lasting brand image among multiple social media platforms. In increasing your brand’s visibility on one or more media platforms, a residual marketing effect can further expand the reach of your products.
Other benefits of investing in custom colored boxes include that it will:
Caring for the environment is everyone’s duty. When it comes to packaging your products, you may wonder if there is an eco-friendly solution. Luckily, there is.
If your company cares about the environment, our custom shipping boxes are a must. We use 100% recyclable materials in our boxes so you can feel good about where your packaging ends up at the end of its lifecycle. Plus, we use 60-95% post-consumer waste in our packaging, helping to reduce our own carbon footprint, as well.
At Bolt Boxes, we fulfill all our orders in-house. That means we do it all ourselves — no need for outsourcing to third parties. Outsourcing opens up the door to miscommunication, delays and other roadblocks. Because we handle the entire process from start to finish, we can make sure you get your order of custom boxes on time.
We are the fastest custom box manufacturers in the world. Be confident when you order custom packaging from us that you’ll receive your order on time and in perfect condition. We pride ourselves on our fast turnaround, and we do it so your business can reach its goals.
The team at Bolt Boxes believes in the phrase “Made in the USA.” We know those words stand for high-quality products, a commitment to excellence and an investment in American workers and communities. That’s why we perform all our operations under one roof in Minneapolis, Minnesota.
If you care about buying American, you can feel good about working with Bolt Boxes. You’ll be able to ship each of your products in American-made packages. Combine this fact with our eco-friendly materials, and you know you’re doing your part to invest in the land you call home.
Custom packaging boxes with your company’s logo lends professionalism to your brand. Stand out from the competition by printing practical, efficient information on your packaging. This can include the expiration date of a specific product, your website or your company’s name.
Save valuable time by customizing a unique packaging box with your company’s logo that succinctly fits your products. Once you determine the type of shipping box and packaging supplies you need, just denote specific box dimensions and we’ll print the design.
Custom cardboard boxes are incredibly durable and will ensure the safe delivery of your products. By determining the exact box dimensions you need to house your products, you can cut down on jostling during transit. This ensures a higher degree of safety for fragile items, and you can easily fit any product in a custom shipping box with a logo.
Encourage your customers to contact you by printing re-order information such as a website link or number on the outside of your shipping box. You can also add a free service or discount code to motivate consumers to order your products again.
Custom packaging boxes allow you to add more than a logo — you can print important symbols, bar codes or product codes for the items in the packages. Warnings of fragile or breakable items can help protect you from losses associated with the improper handling of your goods during transportation.
Our dedicated, friendly team is ready to help you achieve your business goals with custom shipping boxes. Custom shipping boxes can make your business stand out from the rest with help from the benefits above. And with us, experiencing these benefits is easy. Our website’s homepage contains a built-in tool for finding the perfect size box to suit your needs. From there, you can follow the on-site directions to add nearly any customization option your business needs.
Call us at 1-800-677-8283 or contact us online to learn more about our custom packaging services.
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